My general practice wants to develop a mission statement for the organisation; how should we go about doing this?
I have worked in enough organisations to have a healthy cynicism regarding mission statements. I still recall the following one: 'It is our responsibility to globally build virtual services that endeavour to promote high-payoff paradigms that exceed customer expectations.' What does this mean?
Too often a new chief executive (or senior partner/manager) is keen to come up with a corny, clichéd statement while everyone else is keen to focus on doing their jobs effectively.
Please login or register to read the rest of the article and to have access to downloads and comments.